Specials

The S-Works Phenom is a top-of-the-line, lightweight, all-terrain saddle that features a FACT carbon fiber shell that's specifically tuned for the stiffness required of racing. And with a rounded, anti-snag tail and the perfect amount of padding, you'll find it more than ready for all-day rides both on-and off-road. - FACT carbon fiber shell is flex-tuned for support and ride compliance. - Level 2 padding: Medium density foam for bike feel with additional cushioning. - NOTE: Oversized 7x9mm carbon rails are not compatible with seatposts equipped with side-load clamp mechanisms for 7mm round rails. - Patented Body Geometry design is lab-tested to ensure blood flow to sensitive arteries - SWAT-compatible mounts molded into the saddle base allow for sleek and integrated storage solutions. - Super-light, EVA padding for comfort and support on longer rides. Ultra-light, strong, and oversized FACT carbon rails.

Trail wheels often fall into two categories—they're either heavy and durable or light and flexy. And because of this, a lightweight, wide-profile, and enduro-ready carbon wheel seems like something only found in a fairytale, but lucky for you, we made it a reality. The Traverse SL Fattie 27.5 puts all the flickable, nimble features you need in an all-mountain wheel into one package, and it has the results to prove it. Along with light overall weight, stiffness, and durability, another top priority for the Traverse SL was ease of use. First off, we got rid of the creaky straight-pull spokes and corrosion-prone alloy nipples. Next up, we landed on 28 J-bend spokes, for both the front and rear wheels, that are all the same length—making it easy to find replacements if needed. And finally, we engineered a new hub design, with a wider profile and higher flange to aid in overall stiffness. What's with the big-boned name, you ask? The Traverse SL Fatties may be wide, but with a 30mm inner rim width, they're far from the girth of a fat bike rim. But let's talk width. You've probably noticed that mountain bike rim widths have hovered between 19 and 23 millimeters for decades, and they've been long overdue for a change. In the search for a better wheel design, our engineers began testing 2.3- to 2.5-inch tires on 45-millimeter-wide fat bike rims to see what, if any, benefits could be found. It only took them a few rides to realize that the wider rims offered a variety of advantages, like adding additional tire volume, which better supports the tires in hard cornering, greatly improves traction because of the ability to run lower pressures, and noticeably increases rim stiffness. They did note that there is an occurrence of diminishing returns with increasing width, however, and after testing everything from 25 to 45mm, determined that a 30mm inner width is optimal. After determining the width, we began designing the rim using the knowledge that we gained when developing the Control SL. With this, we started with our Zero Bead Hook technology that gets rid of the weak spot found in a traditional wheel, and combined it with the wider profile to make a carbon rim that effectively dissipates forces. This way, you can take abuse from rocks without the worry of cracks or dents. Ok, so they're strong, impact-resistant, and tire supporting-they must be heavy, right? Wrong. Even though "fattie"? is in their name, they're far from fat. To achieve this weight, we hand-build our rims to our own alloy hubs, using only the highest quality DT Swiss Competition Race spokes. Inside our hubs, you'll find DT Swiss 240 internals with a quick engaging 54t DT Swiss star ratchet system in the rear that allows you to power over rocks and roots without delay. And while machines do a pretty good job of building wheels, we choose professionally trained humans because they do so with an artistic touch that makes for minimal flaws. Whether you need a carbon wheelset to get you through an enduro stage or one to shred your local rock garden, the Traverse SL Fattie has you covered. - Assembly Method: Hand-built - Bearing Type: Sealed cartridge - Every wheel includes tubeless valve stems in order to make tubeless set-up a touch easier. - Front Hub: Alloy body, 15mmx110 thru-axle, 19 and 31mm OD end cap options included. - Front Spoke Pattern: Two-cross - Nipple Type: DT Swiss Brass Pro Lock hexagonal - Rim Material: Carbon fiber - Rim Type: Carbon clincher, 2Bliss Ready, Zero Bead Hook design. Black graphic under clear coat. - Rim Width: 30mm internal - Roval Engineered J-bend hubshells have a single spoke length for each wheelset. - Spoke Count: 28h Front - Spoke Type: DT Swiss Competition Race J-bend - Total Wheelset Weight: 1690g

Boom! Kapow! Wham! Super Sprocket 16" is ready to help your little rider save the day on two wheels. This bike is like a page from their favorite comic book with action scenes and cityscapes throughout the frame, chainguard and fenders. Embossing on the saddle complete this heroic ride. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add a matching helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

It's summer every day on the Tutti Frutti 16". Fresh, tropical fruit and popsicles adorn the Pink Lemonade frame while palms and flowers lay waiting to be picked up by a sea breeze. The playful design is carried throughout the fenders, chainguard and custom saddle, bringing the joy of summertime to every two-wheeled adventure! - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Tutti Frutti helmet or handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

NOTHING BEATS THE FEELING OF YOUR FIRST PEDAL BIKE. THIS TWO-WHEELER COMES WITH REMOVABLE TRAINING WHEELS AND MAKES IT EASY FOR KIDS TO FALL IN LOVE WITH CYCLING. KEY PERFORMANCE FACTORS Built for kids Short crank length and narrow Q-factor make Animator easy to pedal, and a lightweight aluminum frame allows small children to have more control. Kid-friendly features Short-reach brake levers, lower stand-over height, protective stem pad and removable training wheels make it fun and safe for kids learning to ride a pedal bike. Durable ALUXX aluminum frame material provides long-lasting reliability, backed by a lifetime warranty on the frame.

TRANSPORTATION, FITNESS AND FUN. ESCAPE IS ALL THESE THINGS AND MORE. CHOOSE YOUR MISSION, HOP ON AND GO. With its lightweight ALUXX aluminum frame and smooth, stable 24" wheels, Escape is your ticket to on-road versatility. Ride city streets or country roads. For commuting, fitness, or just for the fun of it. Confident upright geometry and a wide range of gears give it a sporty ride quality. Whatever road or path you choose, Escape is always up for the adventure.

Lightweight and easy to maneuver, the Enchant puts her on a path to adventure. Accessible The low stand-over height and reliable hand brakes give her control over the bike for a safe and consistent ride. Empowering Off-road tires create traction and soak up small bumps for a smoother ride on dirt or sidewalks. Comfort and Control A comfortable, lightweight ALUXX-Grade Aluminum frame design with an upright riding position and twist shifters inspire girls to learn to mountain bike.