Specials

Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable, you'll always be set to Jett. The Jett Single Speed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The narrower saddle and grips were informed by a Retul study on kids to be the appropriately size, with handbrakes on both the 16-inch and 20-inch. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Single Speed to be uniquely adjustable with longer seatposts and adjustable handlebars so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Single Speed, including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers, was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Single Speed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and single-speed drivetrain make it one of the lightest kids' bikes on the market.

NOTHING BEATS THE FEELING OF YOUR FIRST PEDAL BIKE. THIS TWO-WHEELER COMES WITH REMOVABLE TRAINING WHEELS AND MAKES IT EASY FOR KIDS TO FALL IN LOVE WITH CYCLING. KEY PERFORMANCE FACTORS Built for kids Short crank length and narrow Q-factor make Animator easy to pedal, and a lightweight aluminum frame allows small children to have more control. Kid-friendly features Short-reach brake levers, lower stand-over height, protective stem pad and removable training wheels make it fun and safe for kids learning to ride a pedal bike. Durable ALUXX aluminum frame material provides long-lasting reliability, backed by a lifetime warranty on the frame.

PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY. KEY PERFORMANCE FACTORS Lightweight ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal. Intuitive Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel. Safe Easy balance tires, training wheels, and a low stand-over height allow for safe maneuvering.

PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY. KEY PERFORMANCE FACTORS Lightweight ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal. Intuitive Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel. Safe Easy balance tires, training wheels and a low stand-over height allow for safe maneuvering.

Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall. It's right for you if... You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity, and explorative nature of being a kid. After all, the best memories are made on two wheels. The tech you get Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop. The final word There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are. Why you'll love it - Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming. - Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck. - Easy-to-remove training wheels that require no tools. - 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day. - Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings. - Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.

Lightweight and easy to maneuver, the Enchant puts her on a path to adventure. Accessible The low stand-over height and reliable hand brakes give her control over the bike for a safe and consistent ride. Empowering Off-road tires create traction and soak up small bumps for a smoother ride on dirt or sidewalks. Comfort and Control A comfortable, lightweight ALUXX-Grade Aluminum frame design with an upright riding position and twist shifters inspire girls to learn to mountain bike.

Boom! Kapow! Wham! Super Sprocket 16" is ready to help your little rider save the day on two wheels. This bike is like a page from their favorite comic book with action scenes and cityscapes throughout the frame, chainguard and fenders. Embossing on the saddle complete this heroic ride. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add a matching helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

It's summer every day on the Tutti Frutti 16". Fresh, tropical fruit and popsicles adorn the Pink Lemonade frame while palms and flowers lay waiting to be picked up by a sea breeze. The playful design is carried throughout the fenders, chainguard and custom saddle, bringing the joy of summertime to every two-wheeled adventure! - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Tutti Frutti helmet or handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snacks.

FROM FAMILY RIDES TO SCHOOL COMMUTES, THE ALIGHT 24 TURNS EVERYDAY RIDES INTO BIG ADVENTURES. Safe and Secure An upright position and flat handlebar lets her find balance and stability, while hand brakes provide reliable slowing and stopping power. Confidence Inspiring The Alight 24 was designed with low stand-over height and easy-to-use components made with her in mind, including smaller 24-inch wheels. Sturdy Composed of lightweight ALUXX-Grade Aluminum, The Alight 24’s frame is tough and durable without weighing her down.

The Cat's Meow 20" is sassy and stylin' just like your little rider. It features multi-color metallic leopard spots on the frame, fenders and chainguard. The pink metallic rims and a matching saddle and bell complete the look making this ride purrfect for any feline fanatic. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike will grow alongside them with adjustable pedal mount positions. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching Cat's Meow handlebar bag to carry all the necessities. Like juice boxes and snac

EBC 3000 20" takes kids on a ride into the future. Robots wave "hello" as they busily tinker with the circuit board throughout the Space Dust frame, fenders and chainguard. Futuristic elements are carried throughout the custom debossed saddle and friendly robot bell. - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike will grow alongside them with adjustable pedal mount positions. - Puncture-resistant tires protect against flats to keep them riding all day while matching fenders add fashion and function. - The universal, aluminum frame is built to last making this the most desired hand-me-down. - Add the matching EBC 3000 helmet and handlebar bag to keep them safe and carry all the necessities. Like juice boxes and snac

TRANSPORTATION, FITNESS AND FUN. ESCAPE IS ALL THESE THINGS AND MORE. CHOOSE YOUR MISSION, HOP ON AND GO. With its lightweight ALUXX aluminum frame and smooth, stable 24" wheels, Escape is your ticket to on-road versatility. Ride city streets or country roads. For commuting, fitness, or just for the fun of it. Confident upright geometry and a wide range of gears give it a sporty ride quality. Whatever road or path you choose, Escape is always up for the adventure.

Outside is their best side. Electra’s Sprocket 20" bikes provide good old-fashioned fun in a good new-fashioned ride. Featuring Electra’s patented Flat Foot Technology, this bike is both comfortable and easy-to-ride. Designed to accommodate growth spurts, the Sprocket 20" is perfect for kids ages 5 to 8 between 3'8" to 4'5" tall. It's right for you if... You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity and explorative nature of being a kid. After all, the best memories are made on two wheels. The tech you get Comfort is key with our Flat Foot Technology, Kraton grips, Selle Royal saddle and linear-pull brakes with adjustable reach levers. Dual position crank arms allow the bike to grow with kids and Schwalbe tires with Kevlar Guard® provide flat protection, so they can ride 'til the streetlights come on. The final word Remember riding to your friend’s house or the store? Or taking off for nowhere in particular? It was simple and fun. Remember fun? We do. Sprocket features Electra quality and style with patented comfort and control. So get 'em off the devices and get ‘em outside, because outside is their best side. Why you'll love it - No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology. - Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck. - Kids grow and this bike adapts with adjustable pedal mount positions. - Schwalbe Big Ben puncture-resistant tires with Kevlar Guard protect them against flats to keep them riding all day. - The universal, aluminum frame is built to last so this bike can be passed down to siblings. - Customize with an Electra bell or handlebar bag to carry all the necessities and make it their own.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

You have places to go, people to see, and fitness goals to achieve. We get it—life moves pretty fast, so it's a good thing we made Sirrus to help you with all of it. Wherever you're heading, Sirrus will take you there. Sirrus features an alloy frame and steel fork construction, as well as reliable MicroSHIFT components that are built to withstand years of daily abuse on the world's pavement. Powerful hydraulic disc brakes provide reliable stopping power in any condition, and comfortable, ergonomically designed Body Geometry touchpoints are there to take the sting out of longer rides. So, as you push yourself to reach your goals, you'll feel more connected to your bike and know that you have the perfect partner with Sirrus. - Intuitive and easy to use MicroSHIFT 2x8 wide range shifting. - Lightweight A1 Alloy frame with 42c tire clearance, clean internal cable routing and mounting points for a range of accessories give maximum flexibility. - Powerful hydraulic disc bakes for safety and control.

You have places to go, people to see, and fitness goals to achieve. We get it—life moves pretty fast, so it's a good thing we made Sirrus to help you with all of it. Wherever you're heading, Sirrus will take you there. Sirrus features an alloy frame and steel fork construction, as well as reliable Shimano components that are built to withstand years of daily abuse on the world's pavement. Powerful hydraulic disc brakes provide reliable stopping power in any condition, and comfortable, ergonomically designed Body Geometry touchpoints are there to take the sting out of longer rides. So, as you push yourself to reach your goals, you'll feel more connected to your bike and know that you have the perfect partner with Sirrus. - Lightweight A1 Alloy frame with 42c tires clearance, clean internal cable routing and mounting points for a range of accessories give maximum flexibility. - Intuitive and easy-to-use Shimano 2x8 wide-range shifting. - Powerful hydraulic disc bakes for safety and control.

You have places to go, people to see, and fitness goals to achieve. We get it—life moves pretty fast, so it's a good thing we made Sirrus to help you with all of it. Wherever you're heading, Sirrus will take you there. Sirrus features a super light Aluminum Alloy and carbon fiber construction, as well as reliable Shimano components that are built to withstand years of daily abuse on the world's pavement. Powerful hydraulic disc brakes provide reliable stopping power in any condition, and comfortable, ergonomically designed Body Geometry touchpoints are there to take the sting out of longer rides. So, as you push yourself to reach your goals, you'll feel more connected to your bike and know that you have the perfect partner with Sirrus. Lightweight A1 Alloy frame with 42c tire clearance, clean internal cable routing and mounting points for a range of accessories give maximum flexibility. - Intuitive and easy to use Shimano rapid fire 2x8 wide range shifting. - Powerful Hydraulic disc bakes for safety and control.

You have places to go, people to see, and fitness goals to achieve. We get it—life moves pretty fast, so it's a good thing we made Sirrus to help you with all of it. Wherever you're heading, Sirrus will take you there. Sirrus features an alloy frame and steel fork construction, as well as reliable Shimano components that are built to withstand years of daily abuse on the world's pavement. Powerful hydraulic disc brakes provide reliable stopping power in any condition, and comfortable, ergonomically designed Body Geometry touchpoints are there to take the sting out of longer rides. So, as you push yourself to reach your goals, you'll feel more connected to your bike and know that you have the perfect partner with Sirrus. - Lightweight A1 Alloy frame with 42c tires clearance, clean internal cable routing and mounting points for a range of accessories give maximum flexibility. - Intuitive and easy-to-use Shimano 2x8 wide-range shifting. - Powerful hydraulic disc bakes for safety and control.

We'll leave it up to you to fine-tune your fun as you see fit with the Status 140 frameset. Fast and furious, smooth and stylish, or somewhere in the middle, you know the build that fits the bill, so have at it. - With an eye on keeping maintenance to a minimum, oversized pivot bearings increase durability while a common size across all pivots makes service and replacement a breeze when that day does come around. A threaded SRAM DUB bottom bracket continues on the theme with worry-free performance. - The active, planted feel of the Status's FSR suspension design and Fox's FLOAT X Performance rear shock equipped with our Rx Trail Tune make for perfect friends—and plenty of benefits. Calling on a twin-tube design that allows for two separate oil pathways during compression and rebound, the FLOAT X Performance rear shock provides plenty of support for big hits while still offering enough buttery small-bump sensitivity to keep you fresh for when the style points really count.

We’ll leave it up to you to fine-tune your fun as you see fit with the Status 140 frameset. Fast and furious, smooth and stylish, or somewhere in the middle, you know the build that fits the bill, so have at it. Whether it’s to have another go at that new line or one last pass on that feature just to make sure you got the perfect shot, the Status’s durable M5 alloy construction is designed to take any punishment you throw at it with a smile. Far from giving the Status a split personality, its mixed wheel-size design gives it a single-minded focus on fun with a 29-inch wheel up front bringing plenty of cornering traction to the table, while the short, 27.5-inch-optimized rear end whispers in your ear to whip right over that table. - With an eye on keeping maintenance to a minimum, oversized pivot bearings increase durability while a common size across all pivots makes service and replacement a breeze when that day does come around. A threaded SRAM DUB bottom bracket continues on the theme with worry-free performance. - The active, planted feel of the Status’ FSR suspension design and Fox’s DPX2 rear shock equipped with our Rx Trail Tune make for perfect friends—and plenty of benefits. Calling on a twin-tube design that allows for two separate oil pathways during compression and rebound, the DPX2 rear shock provides plenty of support for big hits while still offering enough buttery small-bump sensitivity to keep you fresh for when the style points really count.

It's dealer's choice with the Status 160 frameset, but whatever the build, a good time is more than a safe bet. But that said, the odds of you being able to keep your poker face after getting a taste of the Status 160's playful Mixed Wheel-Size Trail Geometry are awfully tall. The traction and rolling speed of a 29-inch wheel on the front and the quick-to-flick, snappy ride feel of a 27.5-inch wheel in back may sound like were hedging our bets, but we're really going all-in on fun. And, by sticking to a frame design with an emphasis on simplicity and reliability we've ensured the fun flows unfiltered and free from distractions. - With an eye on keeping maintenance to a minimum, oversized pivot bearings increase durability while a common size across all pivots makes service and replacement a breeze when that day does come around. A threaded SRAM DUB bottom bracket continues on the theme with worry-free performance. - The active, planted feel of the Status' FSR suspension design and Fox's DPX2 rear shock equipped with our Rx Trail Tune make for perfect friends—and plenty of benefits. Calling on a twin-tube design that allows for two separate oil pathways during compression and rebound, the DPX2 rear shock provides plenty of support for big hits while still offering enough buttery small-bump sensitivity to keep you fresh for when the style points really count.

DESIGNED FOR YOUNG RIDERS LOOKING TO TRY OUT THE DIRT OR PUMP TRACK, THIS ALL-NEW SHREDDER IS BUILT ON A LIGHTWEIGHT, SUPER-STRONG ALUMINUM FRAME WITH QUICK, RESPONSIVE 20-INCH WHEELS. KEY PERFORMANCE FACTORS Versatile Built with a lightweight, strong and durable ALUXX-Grade Aluminum frameset, the bike can go from the pump track to trails or street riding session with ease. Quick and Responsive The frame geometry is designed for 20-inch wheels and a low saddle height, with a taller front end for a responsive, confident ride quality. Maximum Control Powerful disc brakes and a plush suspension fork (available on select models) with a lockout option gives her a safe and confidence-inspiring control. WHY WE LOVE IT With its quickness, durability, and lightweight feel, Liv's STP helps young riders get rolling on trails, pump tracks or bike park terrain. Made with a gusset-free ALUXX-Grade Aluminum frame, the STP has a low stand-over and saddle height with a taller front end, so she can be stable in corners and balanced over rollers. Disc brakes give her the confidence to stop quickly, and this model is available with or without a front suspension fork to suit different riding styles and terrain. With fun and lively colors and graphics, young riders will love jumping on and riding in style. The STP is also compatible with dropper seatposts for those riders who are ready for next steps. HIGHLIGHTS LOW STANDOVER HEIGHT Easy on, easy off. The Liv STP has a low standover height so she can be safe and comfortable while mounting or dismounting ALUXX-GRADE ALUMINUM FRAME Lightweight and durable ALUXX-Grade Aluminum frame DROPPER SEATPOST COMPATIBLE The STP is compatible with a dropper seatpost, for riders who are ready to take the next step on their mountain biking journeys 20-INCH WHEELS Frame geometry designed around 20-inch wheels, for a confident, stable and smooth ride DISC BRAKE EQUIPPED Powerful disc brakes for confidence and control ADJUSTABLE BRAKE LEVERS Adjustable brake levers with shorter reach for small hands QUICK RELEASE SEATPOST CLAMP A quick release seatpost clamp for easy saddle height adjustment on-the-fly

Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable—they'll always be set to Jett. The Jett Multispeed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The 2-hole position cranks combined with longer seat tubes give plenty of flexibility to dial-in the optimal pedaling position. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Multispeed to be uniquely adjustable with 2-hole position cranks, adjustable handlebars, and longer seatposts so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Multispeed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Multispeed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and 8-speed drivetrain make it one of the lightest kids' bikes on the market.

Pedal to work, meet friends for coffee, or build up fitness on the bike path. The Alight fits right into a fun, heathy lifestyle. Casual Comfort An upright riding position and flat handlebars make commuting or a casual spin comfortable without compromising efficiency. Fun Fitness The lightweight, balanced geometry of the ALUXX-Grade Aluminum frame provides an energizing combination of speed and stability. Stylish Versatility Equipped with integrated mounts for racks, fenders, or panniers, this bike blends urban style and road bike agility.

From parkways to paths and everything in between, this versatile bike can add some spice to your commute or fitness routine. With its flat handlebar, upright positioning, and suspension fork, you’re free to ride different types of terrain with confidence and control. With a rugged personality and a smooth riding style, ATX features the familiar flat handlebar look of a traditional mountain bike. It has a lightweight yet durable ALUXX aluminum frame and a suspension fork with 100mm of smooth travel to soak up bumps. The wheel diameter varies based on bike size, with 26-inch wheels on smaller frames and 27.5 on larger ones. This tailors the bike’s handling to a rider’s height. Powerful brakes deliver confident handling in all types of weather, and integrated mounts make it easy to add racks or fenders to suit your riding adventures. All-terrain versatility With a mountain bike-style flat handlebar and suspension fork, you can ride road or dirt with confidence. Lightweight and durable Frameset constructed with high-quality ALUXX aluminum. Comfort and stability Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths, or trails.

Ride to work, ride for your health, get away from it all with a weekend adventure. Here's a bike that does all of the above. With its comfortable positioning and smooth ride quality, Escape is the way to go. With its lightweight ALUXX aluminum frame, confident handling, and fast-rolling 700c wheels, Escape lets you ride any road or path in comfort and style. It's a great choice for commuting, fitness riding, or just for fun. This versatile all-rounder is designed with a flat handlebar and upright rider position, which gives it a confident, sporty feel that's suitable for city streets or country roads. It also comes with rack and fender mounts so you can add accessories to make it fit your needs. Balanced and efficient Lightweight ALUXX frame, smooth-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable A wide range of gears helps you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires and integrated rack mounts keep you rolling on tough city streets and more adventurous rides.

Ride to work, ride for your health, get away from it all with a weekend adventure. Here's a bike that does all of the above. With its comfortable positioning and smooth ride quality, Escape is the way to go. With its lightweight ALUXX aluminum frame, confident handling, and fast-rolling 700c wheels, Escape lets you ride any road or path in comfort and style. It's a great choice for commuting, fitness riding, or just for fun. This versatile all-rounder is designed with a flat handlebar and upright rider position, which gives it a confident, sporty feel that's suitable for city streets or country roads. It also comes with rack and fender mounts so you can add accessories to make it fit your needs. Balanced and efficient Lightweight ALUXX frame, smooth-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable A wide range of gears helps you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires and integrated rack mounts keep you rolling on tough city streets and more adventurous rides.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets. It's right for you if... You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets. It's right for you if... You’ve got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won’t break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

From rough city streets to park paths and beyond, the versatile UX hybrid commuter bike is built for adventure. Ride through bumpy back alleys or take a shortcut through the park, it’s all about putting some excitement into your daily routine. With its innovative belt drive, powerful disc brakes, and confident 27.5 wheels with wide 50mm tires, this hybrid bike can handle rough roads and varied terrain. Premium Lightweight Alloy Frame - Made with ALUXX aluminum for confident, versatile handling on smooth or rough roads. Flat Handlebar - Mountain bike style handlebar gives added control on rough roads or dirt. Belt Drive - Innovative belt drive for easier maintenance and added safety. Disc Brakes - Powerful brakes for added control in variable road and weather conditions. Grippy Tires - High-volume 50mm tires provide smooth, confident handling. Reflective Decal - For added visibility in low-light conditions.

You have places to go, people to see, and fitness goals to achieve. We get it—life moves pretty fast, so it's a good thing we made Sirrus to help you with all of it. Wherever you're heading, Sirrus will take you there. This Sirrus features a reliable set of components that are built to withstand years of daily abuse, like comfortable Body Geometry touchpoints and fuss-free mechanical V-brakes. So, as you push yourself to reach your goals, you'll feel more connected to your bike and know that you have the perfect partner with Sirrus. - Lightweight A1 Alloy frame with clean internal cable routing delivers a bike that is 1.1lb (.5kg) lighter than previous version. - Reflective graphics on frame and tires for maximum visibility. - Upright position with Body Geometry touchpoints for comfort and control.

With its lightweight ALUXX aluminum frame, confident handling and fast-rolling 700c wheels, Escape lets you ride any road or path in comfort and style. This versatile all-rounder is designed with a flat handlebar and upright rider position, which gives it a confident, sporty feel that's suitable for city streets or country roads. It also comes with rack and fender mounts so you can add accessories to make it fit your needs. Balanced and efficient Lightweight ALUXX frame, smooth-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable A wide range of gears helps you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires and integrated rack mounts keep you rolling on tough city streets and more adventurous rides.

The Alight Disc features an easy on and off frame design, touchpoints to maximize comfort and is available in Alight Disc city models equipped with fenders, a rack and a kickstand making the ride on the bike path or the commute to work more enjoyable. Versatility Run errands easily with the Alight's included fenders, rear rack and kickstand (select models). Comfort Staying comfortable on your rides around town is a non-negotiable, so the Alight has an easy on and off frame, and comes with shock-absorbing grips, a pressure-relieving saddle, and a suspension seatpost. Control The Alight's powerful disc brakes work in dry or wet conditions, and with the increased fork clearance, you can install up to a 40c tire which allows for greater traction.

With its quickness, durability, and lightweight feel, Liv's STP helps young riders get rolling on trails, pump tracks or bike park terrain. Made with a gusset-free ALUXX-Grade Aluminum frame, the STP has a low stand-over and saddle height with a taller front end, so she can be stable in corners and balanced over rollers. Disc brakes give her the confidence to stop quickly, and this model is available with or without a front suspension fork to suit different riding styles and terrain. With fun and lively colors and graphics, young riders will love jumping on and riding in style. The STP is also compatible with dropper seatposts for those riders who are ready for next steps.

You have places to go, people to see, and fitness goals to achieve. We get it—life moves pretty fast, so it's a good thing we made Sirrus to help you with all of it. Wherever you're heading, Sirrus will take you there. This Sirrus features a reliable set of components that are built to withstand years of daily abuse, like comfortable Body Geometry touchpoints and fuss-free mechanical V-brakes. So, as you push yourself to reach your goals, you'll feel more connected to your bike and know that you have the perfect partner with Sirrus. - Lightweight A1 Alloy frame with clean internal cable routing delivers a bike that is 1.1lb (.5kg) lighter than previous version. - Upright position with Body Geometry touchpoints for comfort and control. - Reflective graphics on frame and tires for maximum visibility.

Ordinary trips around town are more stylish and fun with the Flourish.

Momentum Street is a city street bike for urban commuters. With classic looks and user-friendly cup holder design, it makes riding bikes easy and fun. Cup Holder - Integrated frame features include built-in cup holder. Rear Rack - Integrated frame features include the rear rack to carry cargo. U-Lock Fit - Integrated frame features include built-in U-lock fit. 7-Speed - Shimano 7-speed drivetrain.

With classic looks and a smooth, comfortable ride, this commuter bike is designed with a lightweight frame, upright rider positioning, a stable, confident ride quality and multiple gears to help you tackle hills with ease. It even has a built-in cup holder so you can take your coffee to go. So forget about traffic and breathe some fun into commutes and weekend getaways. Cup Holder - Integrated frame features include built-in cup holder. Rear Rack - Integrated frame features include the rear rack to carry cargo. U-Lock Fit - Integrated frame features include built-in U-lock fit. 7-Speed - Shimano 7-speed drivetrain.

Get on the dirt and ride your way to your first singletrack. Tempt is that friend that opens a whole new world to you. Key performance factors Confidence Inspiring Perfect as your first mountain bike, the ALUXX-Grade Aluminum frame is lightweight, capable and durable. Versatile Tempt’s performance-minded yet comfortable geometry gives it the versatility for both commutes around campus and off-road rides. Liv 3F Design Philosophy Women’s-specific geometry ensures the rider is balanced over the bike for optimal efficiency, comfort and control. Why we love it With a lightweight ALUXX-Grade aluminum frame designed specifically for women, Tempt can guide you along dirt terrain with speed, efficiency and control. A front suspension fork and powerful disc brakes offer added confidence and control. This hardtail has a low standover height to give you confidence maneuvering around dirt trails and is offered in 27.5 or 29-inch wheels for optimum fit and efficiency. Perfect for a functional around-town ride, to try as your first off-road racing bike, or for venturing out onto the trails for the first time, allow Tempt to lead you to new adventures. Wheel size: Sizes X-Small – Small: 27.5-inch Sizes Small – Large: 29-inch

The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame and, of course, Electra's patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round. Sizing: - 160 - 180 cm - 5'3" - 5'11"

The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame and, of course, Electra's patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round. It's right for you if... You enjoy the ease and simplicity of a Cruiser, but you have an affinity for the ease and low maintenance of the internal hub gearing. The lightweight aluminum frame makes it easy to ride along on the boardwalk, bike path and everywhere in between. The tech you get The Cruiser 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power while cushy balloon tires, a custom saddle and grips create a comfortable ride. The final word The classic beach cruiser was our first muse. Over the years, we've continued to innovate and refine without losing our signature style and attention to detail. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride. Sizing: - 155 - 173 cm - 5'1" - 5'8"

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame. - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra Commute helmet with MIPS and arrive fashionably safe.

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame.

Better performance. Better value. Better Rockhopper. By tapping the fit and handling advantages of pairing each rider with their ideal wheel size and suspension that works its hardest for everyone thanks to our size-specific Rx Tune, we’ve baked in added performance to the all-new Rockhopper without dialing up the price. Shimano and MicroSHIFT team up for drivetrain duties with a robust 2x8 drivetrain that can handle everything you’re throw down while confident braking from Radius CX7 mechanical disc brakes seals the deal of the century. - A heart of gold, presented in our lightweight yet durable Premium A1 Aluminum, the Rockhopper’s butted aluminum frame features hydroformed top and downtubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing and dropper-post compatibility. - With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we’ve paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - Bringing our Rx Tune to Rockhopper for the very first time, the lockout-equipped SR Suntour XCM with custom Multi-Circuit damping brings size-specific travel and spring rates to the show in a performance that’s sure to impress while also ensuring consistent geometry, handling and suspension performance, regardless of frame or wheel size. - Keep things simple with a durable 1x MicroSHIFT drivetrain that offers plenty of range along with a clutch-equipped rear derailleur that keeps your ride quite—and your chain on. - Pair dead-reliable hubs from Formula with our 25-millimeter internal diameter, hookless Stout rims for a wheelset hat-trick: strong, light and durable.

Follow your own route, wherever it may lead. Roam is built for all types of terrain, so your choices are unlimited. Smooth roads, rough roads, dirt paths, or trails, now you can ride it all with comfort and style. With its confident, flat handlebar positioning and lightweight ALUXX aluminum frame, Roam gives you all the best qualities of a mountain bike and a road bike. Its front suspension and new D-Fuse seatpost absorb road shocks and vibrations, adding comfort and control. It has powerful disc brakes and durable components, so it can take some bumps on rough city roads. And the fast rolling 700c wheels with Giant’s EasyRide Tubeless tires can handle smooth roads or dirt with less risk of a flat tire, making it a great choice for town-to-trail adventures. KEY PERFORMANCE FACTORS Agility and control Updated flat-bar frame geometry puts the rider in a position that balances efficiency with stability, and disc brakes give you added control on rugged roads or dirt. Smooth-riding comfort D-Fuse seatpost and suspension fork absorb road shocks and vibrations, and EasyRide Tubeless tires let you run lower pressure for a smoother ride quality and a reduced risk of flats. Integrated rack mounts Compatible with rear racks, allowing easy cargo capacity for daily trips or longer treks.

MAIN STREET, SIDE STREETS OR FOREST TRAILS. YOUR CHOICES ARE LIMITLESS WITH THE VERSATILE ROVE. KEY PERFORMANCE FACTORS Dirt-Road Ready A suspension fork offers more comfort and control when you leave the pavement for gravel and trails. Stability and Control Responsive, reliable disc brakes help you keep your speed in check, even in wet weather. Useful Integrated mounts let you attach a rear cargo rack, and the low standover height makes getting on and off less a hassle when you’re running errands by bike.

MAIN STREET, SIDE STREETS OR FOREST TRAILS. YOUR CHOICES ARE LIMITLESS WITH THE VERSATILE ROVE. KEY PERFORMANCE FACTORS Dirt-Road Ready A suspension fork offers more comfort and control when you leave the pavement for gravel and trails. Stability and Control Responsive, reliable disc brakes help you keep your speed in check, even in wet weather. Useful Integrated mounts let you attach a rear cargo rack, and the low standover height makes getting on and off less a hassle when you're running errands by bike.

This versatile flat-bar all-rounder can get your legs spinning and motivate you to be active every day. Commute to work, ride to class, find new adventures in your daily routine. With its lightweight ALUXX aluminum frame, upright positioning, and high-quality parts that give it a smooth, comfortable ride, the Escape Disc is totally versatile and totally fun to ride. It now features a high-quality alloy fork and innovative D-Fuse seatpost. Both are great for smoothing out rough roads, absorbing shocks and vibrations, and giving you a smoother, more comfortable ride. The disc brakes deliver powerful braking performance in dry or wet conditions, and the 700c wheels with Giant EasyRide Tubeless tires (on select models) keep you rolling with speed, efficiency, and a reduced risk of flats. As an added bonus, there's clearance for larger tires up to 45mm in width, which makes it easier to ride rougher roads. It comes with integrated mounts, so you can customize your ride with racks or fenders. Whatever road or path you choose, Escape Disc is ready to roll. Balanced and efficient Lightweight ALUXX frame, fast-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable Powerful disc brakes and a wide range of gears help you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires feature the Giant EasyRide Tubeless system (on select models). Integrated rack mounts make it easier to carry your daily essentials or load up for weekend adventures.

The Alight Disc is redesigned with a fast and fresh outlook, and is equipped with comfort touchpoints, accessory mounts and dependable components, making this a versatile flat-bar road bike perfect for commuting and keeping an active lifestyle. Versatility Equipped with integrated mounts for fenders, a rear rack, and a kickstand, the Alight lets you customize your accessories so you can make room for all your essentials and stay clear of debris. Comfort Staying comfortable on your daily rides is a non-negotiable, so the Alight comes with shock-absorbing grips, a compliant D-Fuse seatpost, and a pressure-relieving saddle. Control The Alight’s powerful disc brakes work in dry or wet conditions, and with the increased fork clearance, you can install up to a 40c tire, which allows for greater traction.

Whether you’re carrying it on the train or pedaling through city streets, this lightweight folding bike has everything you need to make your commute faster and more fun. The lightweight, durable aluminum frame is outfitted with quality brakes and easy-to-use gear shifters. Its slick folding design lets you pack it up easily for storage or transport. And the 20-inch wheels are small enough to stay out of the way but large enough to roll smoothly, even though rough city streets. Durable Frame - ALUXX aluminum frame is lightweight and tough for urban environments. Internal Routing - Cables routed inside the frame for clean look and performance. Integrated Accessories - Fender and racks protect clothes and make it easy to carry cargo Ergonomic Design - Saddle and grips designed for a comfortable riding experience. Compact - 20-inch wheels offer a smooth ride on rough city streets and allow the bike to be stored in small spaces. Smart Lock - The smart lock design ensures the bike can mount correctly, eliminate the ride safety concern.

All barn-burner and no benchwarmer, the Rockhopper Sport throws out the playbook when it comes to putting performance points on the board while playing some serious defense on behalf of your wallet. Game-ready with Shimano MT200 hydraulic disc brakes, MicroSHIFT shifting and an SR SunTour XCM fork that’s built to hustle, the Rockhopper Sport can tack up the win on any given Sunday—and the rest of the week too for that matter. - A heart of gold, presented in our lightweight yet durable Premium A1 Aluminum, the Rockhopper’s butted aluminum frame features hydroformed top and downtubes in order to keep weight low and strength high, all while providing increased standover clearance, slick internal cable routing and dropper-post compatibility. - With the goal of making sure that the Rockhopper offers both the best fit and best performance for every person, no matter their measure, we’ve paired each Rockhopper frame size with the optimal wheel size. The result is a Rockhopper to fit every rider and the assurance that every Rockhopper is rolling on the best-handling wheel for its frame size. - Bringing our Rx Tune to Rockhopper for the very first time, the lockout-equipped SR Suntour XCM with custom Multi-Circuit damping brings size-specific travel and spring rates to the show in a performance that’s sure to impress while also ensuring consistent geometry, handling and suspension performance, regardless of frame or wheel size. - Beautifully beastly, SRAM Level hydraulic disc brakes pack a mean bite but deliver their power with a refined, intuitive feel to make for a package that punches way above its pay grade. - Keep things simple with a durable 1x MicroSHIFT drivetrain that offers plenty of range along with a clutch-equipped rear derailleur that keeps your ride quite—and your chain on. - Pair dead-reliable hubs from Formula with our 25-millimeter internal diameter, hookless Stout rims for a wheelset hat-trick: strong, light and durable.

Ordinary trips around town are more stylish and fun with the Flourish. Easy Breezy The lightweight ALUXX-Grade Aluminum frame with a classy step-through design makes zipping around town simple. Comfort Front suspension, a suspension seatpost and a cushioned spring seat soften bumpy sidewalks and city roads for a smooth, stable ride. Stylish Versatility Equipped with a chain cover and integrated fenders on select models, this bike blends urban style with smart, protective features.

From rough city streets to park paths and beyond, the versatile UX hybrid commuter bike is built for adventure. Ride through bumpy back alleys or take a shortcut through the park, it’s all about putting some excitement into your daily routine. With its powerful disc brakes, and confident 27.5 wheels with wide 50mm tires, this hybrid bike can handle rough roads and varied terrain. Premium Lightweight Alloy Frame - Made with ALUXX aluminum for confident, versatile handling on smooth or rough roads. Flat Handlebar - Mountain bike style handlebar gives added control on rough roads or dirt. Elevated Chainstay - Raised stay on the drive-side for easier maintenance and access to the chain. Disc Brakes - Powerful brakes for added control in variable road and weather conditions. Grippy Tires - High-volume 50mm tires provide smooth, confident handling. Reflective Decal - For added visibility in low-light conditions.

Everything you need to tap into the pure and simple joy of riding a bike. With its comfortable rider position, 8-speed gearing and wide, smooth-rolling tires, Vida will get you spinning with a smile on your face. It has disc brakes for smooth stopping power, plus a comfortable saddle and grips.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe. The final word The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Sirrus X is your ticket to riding more, and to places you never imagined possible. It’s a comfortable, capable, “let’s do stuff” kind of bike that will inspire you to ride more than you ever have before. With bigger, confidence inspiring tires, a slightly more upright riding position, a super intuitive one-by drivetrain, and plenty of mounts for racks and fenders —it’s more than just a solid partner on pavement. Sirrus X is a dialed option when it’s time to hit some gravel. We’ve also equipped every Sirrus X with next-level comfort from our scientifically tested and ergonomically engineered Shared Platform Body Geometry saddle, handgrips, and pedals. - Even lighter (1.6 lbs/.8kg) than Sirrus X 2.0, and faster thanks to an added A1 alloy fork. - More powerful hydraulic brakes and premium 2 piece crank design for enhanced braking power and durability in tough conditions. - Wide-range 1x10 Shimano Deore drivetrain with a 11-42t cassette gives excellent range on any road.

Everything you need to tap into the pure and simple joy of riding a bike. With its comfortable rider position, 8-speed gearing and wide, smooth-rolling tires, Vida will get you spinning with a smile on your face. It has disc brakes for smooth stopping power, plus a comfortable saddle and grips.